Smartwatches Sales exceed those of luxury watches

Bluetooth Smartwatch Phone Pedometer

The market for smartwatches has gained weight in the world of new technologies. But, possibly, many did not expect that the sale of smartwatches could exceed the sale of the famous Swiss watches, the range of luxury.

But growth does not stop here and it is expected that this market will continue its positive development in the coming years.

It was by the hand of a consultant Strategy Analytics who were known some of the sales results, even for the end of 2014.

Increasingly, users are looking for smart solutions to accompany them in their day-to-day and it is this idea that corroborates the results presented. At the end of the last quarter of 2014 of bluetooth smart watch sales figures surpassed the sales of Swiss luxury watches, the most sought after for their extreme quality.

Despite not having been revealed the percentage differences between the sales of these two types of turnaround quarter of the article, it is thought that last year 2015 about 30 million smartwatches have gained a new owner. The consultant also estimated that this year this market segment can an evolution for about 50 million units sold.

And if the smart phone watch are on a wave of growth and positive development, since Swiss watches do not enjoy the same fate. Comparing the last quarters of 2014 and 2015, the results that are presented show a drop of about 5% in sales from product. Comparing this small percentage with more than 300% rise in smart watches, makes the market for traditional luxury watches can start to worry.

Despite all these values and demand increase when it comes to new technologies are few, or even none, the efforts of brands of Swiss luxury watches to keep up with this new trend. At the moment, only the TAG Heuer launched a smartwatch so try to get into the fight against this new watch segment that has both won the users.

The smartwatches have won you?

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